If your deal doesn’t have a story, it’s probably not a deal.
Cash flow starts with a problem that you can solve.
I’m not looking for perfect buildings. I’m looking for upside the last owner missed below-market rents, poor management, rising demand, something the market already accepts that hasn’t been implemented yet.
That’s called forced equity and it’s 100% in your control.
Before you look at numbers, ask:
What’s the story?
What’s broken, underpriced, or overlooked?
Can I fix it, raise NOI, and scale it?
That’s how real investors create value out of thin air.
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#RealEstateIsATeamSport #ForcedEquity #CashFlowFirst
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